Castle Hill House
12 Castle Hill
Windsor
Berkshire
SL4 1PD, UK
T: +44(0) 1753 839377
F: +44(0) 1753 831113
E: info@uptakestrategies.com
© Uptake Strategies 2011. All rights reserved.
Uptake Strategies is made up of a team of highly experienced pharmaceutical marketers from Blue-Chip companies.
Each of us brings complementary skills and expertise in the following areas:
US, European and Emerging pharmaceutical marketsMarketing brands at different stages of the product lifecycleFunctional expertise across marketing, market research, finance, sales and business development
Therapy area expertise in:
We have expertise in all major primary and secondary care diseases, specialist vaccines and oncology therapeutic areas and orphan diseases.
Stephanie is a strategic pharmaceutical marketing consultant with experience in global, European and UK healthcare marketing. Stephanie has worked for major blue chip corporations GlaxoSmithKline, sanofi-aventis and Eli Lilly and Co in a variety of marketing, sales and finance roles over the past 18 years.
Stephanie is a chartered marketer, a chartered management accountant, speaks French, Italian and Spanish and has taught the postgraduate diploma for the Chartered Institute of Marketing.
Jason Humphries, Strategic Marketing Consultant
Jason has worked in blue chip pharmaceutical companies for over 21 years, 13 of which have been across Asia, in marketing, sales and general manager positions. His experience includes significant time in the major markets of China, Japan and Korea with lead responsibility for three of the most successful launches in the region.
Georgina Lonsdale, Strategic Marketing Consultant
With over 20 years of strategic and operational experience in the pharmaceutical industry, Georgina has held a variety of senior roles within Top 10 pharmaceutical companies as well as within consultancy.
Georgina has a passion for marketing excellence and is an advocate of process-driven continuous improvement. Georgina has strong analytical skills, is dedicated to achieving results on every project and never forgets the importance of measurement and key performance indicators for any project large or small.
Maxine Smith, Strategic Marketing Consultant
Maxine draws from experience at both operational and strategic levels and from early R&D to mature promoted brands. Her areas of expertise include strategic business planning, project management and lifecycle brand management.
Maxine has blue chip pharmaceutical company experience at global, European and local operating levels and has a flair for asking tough yet simple questions to identify priority issues for client teams.
Jane Counsell, Strategic Marketing Consultant
With over 20 years' experience in pharmaceutical sales, marketing and medical roles, Jane's expertise ranges from hands-on product launches to creating commercialisation strategies for early and late phase products. She is skilled in opportunity assessment for business development projects, defining target market, developing value propositions and identifying key messages for customer groups.
Liz Ainslie, Strategic Marketing Consultant
Liz has over 18 years commercial experience within the pharmaceutical industry, the majority of which spent with GlaxoSmithKline. She has enjoyed a highly varied career working at both local affiliate and global level. Her structured approach to marketing planning and brand positioning always has the customer at the heart of the project.
Her style is energetic and engaging and draws upon her broad experience base to bring theoretical marketing concepts to life, to the point of practical application.
Roz Abery, Marketing Associate
Roz is an experienced project manager, marketing researcher and internet marketer. Roz works extremely well on consulting projects with tight timelines, requiring an eye for detail, creativity and some lateral thinking.
Andrea Leskova, Administrative Assistant
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